Apple Watch exercise and sleep monitoring is ‘the way forward for well being’ in newest advert marketing campaign
We noticed Apple air a playful pitch for the ECG app on the Apple Watch final month, and now two extra movies have dropped that promote Apple’s “The Way forward for Well being is on Your Wrist” marketing campaign.
Apple revealed the trio of Apple Watch commercials on its YouTube channel immediately, together with the ECG-focused video that we first noticed in January. The 2 extra advert spots give attention to Apple’s Exercise and Sleep apps for well being and health monitoring.
The Exercise app advert follows a swimmer by way of a moderately epic swim train that spans from laps swam in a pool to swimming amongst fishes and ships in open water. Whereas the advert spot is particularly for Apple Watch Collection 6, Apple Watch has supported underwater exercise monitoring since Collection 2.
Apple Watch isn’t the one star of the Sleep app advert. The narrator explains that the Sleep app helps set up a bedtime routine by muting notifications and routinely taking part in music on the iPhone. As for the Apple Watch, the system is answerable for monitoring coronary heart fee and checking blood oxygen ranges to trace sleep high quality. Blood oxygen is particular to Apple Watch Collection 6.
And at last, Apple has made its ECG clip accessible on YouTube after first giving early entry to AdAge and iSpot final month.
Extra
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